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Christmas gifts.

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FORT LEE, N.J., March 2, 2009 — MyRegistry.com announced
today the launch of its free Gift Registry Web Widget that
enables all online merchants to quickly and easily place
comprehensive gift registry functions on their website. This
powerful tool allows any online store to now have their own
Gift Registry functionality, enabling their customers to add
that store’s products and services onto one universal gift
registry with one click of a button. MyRegistry.com is the
most popular and advanced universal gift registry service on
the web, giving people the freedom to add gifts and services
from any store in the world, all onto one cohesive wish
list.

“Many online retailers need to have a gift registry
functionality right on their own website, but may not have
sufficient product variety to warrant it. In many other
cases, online retailers that already have a wishlist or a
gift registry functionality on their website are
aggressively looking for new ways to increase visibility and
sales of their products and services, and may want to
replace what they are currently using with a global solution
that will give them a lot more exposure. With this Gift
Registry Web Widget, every website can partake in gift
registry traffic and sales, no matter how big or small,”
said MyRegistry.com Founder Oded Berkowitz. “It is a great,
free marketing tool for all online retailers and service
providers. The Gift Registry Web Widget gives any online
store the access to expand their site’s functionality and
include an enticing and useful universal gift registry
feature.”

The Gift Registry Web Widget offers a simple and
customizable html code that will automatically place an “Add
to MyRegistry” button next to the existing “Add to Cart”
button on any product page of a website. Customers can add
items to their shopping cart, and now can also add those
items to their universal gift registry by clicking on the
“Add to MyRegistry” button. Even non-MyRegistry.com members
can easily sign up while still on the retailer‘s website.
The Gift Registry Web Widget is designed to give customers a
seamless shopping and registering experience at any type of
online store.

For visual optimization, MyRegistry gives merchants the
freedom to choose colors and button designs to perfectly
blend in to their site’s style. Merchants are also given a
modifiable webpage for their new gift registry feature, all
built and powered by MyRegistry.com.

Launched in December 2005, MyRegistry.com is dedicated to
streamlining the gift-giving process by giving its members
the ability to add gifts from any store in the world (online
or brick-and-mortar). MyRegistry.com is the premier service
for online gift registries for weddings, birthdays, baby
showers, housewarmings, and all other gift-giving occasions.

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