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SAN FRANCISCO, July 13, 2009 — iWin, Inc., a leading
developer and publisher of online casual games, has
partnered with FremantleMedia Enterprises (FME) to launch
"Family Feud(TM): Battle of the Sexes." It was jointly
announced today by Peter Traugot, Executive Producer for
iWin, and Olivier Delfosse, Director of Interactive for FME.
Now available online, the 7th installment of this wildly
popular "Family Feud" casual game franchise is based on the
Emmy Award-winning, legendary syndicated game show.

"In deciding to make another ‘Family Feud’ game, the
motivation was obvious: every time I sit down to play, I am
baffled about what women think," said Traugot. "This is a
great way to create some friendly competition between the
sexes while maintaining the same ‘Family Feud’ fun fans have
come to expect."
"’Family Feud’ is one of the largest and most recognizable
game show franchises in the world and we are thrilled to be
releasing a new game," added Delfosse. "The theme for
‘Family Feud(TM): Battle of the Sexes’ should resonate well
with its fan base, and players of this game are going to be
in for a challenge — and lots of laughs."

"Family Feud: Battle of the Sexes" features nearly 1,500
brain-busting questions based on the opposite sex. iWin has
also made the multi-player version "Family Feud: Online
Party" available for those who are looking to bring the fun
to more people. New questions will be added twice a week to
ensure the fun is always fresh.

The "Family Feud" series of games stays true to the show’s
format: 100 people are surveyed for each question, resulting
in hilarious and oftentimes unforeseen answers. Examples of
questions include, "why hasn’t he called when he said he
would?" or "what did 37 percent of people surveyed say ruins
a passionate moment?" With a variety of questions spanning
the dating and relationship arena, "Family Feud: Battle of
the Sexes" will provide fun for hours on end!

"Family Feud: Battle of the Sexes" is exclusively available
on iWin.com, where it can be downloaded with a free fifteen
minute trial. Customers of iWin’s iCoins service can
purchase "Family Feud: Battle of the Sexes" and all other
Family Feud games for 50 percent off.

Author: Andy Quayle

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